Commercial Director
Commercial Director
Anta is an up-and-coming athletic apparel brand that caters to the huge basketball fanbase in China. I was fortunate to be have the opportunity to direct these two spots promoting the launch of their Klay Thompson (go Warriors!) and Chandler Parsons basketball shoes. These spots are all CG and it took weeks of meticulous modeling to recreate an extreme level of detail on the shoes. Hats off to our modeler for doing such an amazing job.